Marjorie Gonzalez Makeup Studio

Branding & Strategy

Marjorie Gonzalez came to us because she needed an image for her makeup brand that would help her refine and perfect her brand's personality.She was looking to reinvent the brand's style to attract a younger, more refined and filtered public. To this end, we created a more elaborate, functional and flirtatious identity that would help Marjorie to position her brand in the market she was looking for and to find that middle ground between formality and perfectionism.

Marjorie González nos buscó ya que necesitaba una imagen para su marca de maquillaje que la ayudara a refinar y perfeccionar la personalidad de la misma. Esta buscaba reinventar el estilo de la misma para atraer a un público más joven refinado y filtrado. Con estos fines, creamos una identidad más trabajada, funcional y coqueta, que ayudáse a Marjorie a posicionar su marca en el mercado que buscaba y a encontrar ese punto medio entre la formalidad y perfeccionismo.

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